OMMC 2017-03-31T16:36:14+00:00

Get ready to fully integrate into your ideal client’s business and hit the ground running, which, by the way, is exactly what they’re looking for.

Plus they are willing to truly invest in this high-level service.
Here are the details…

WHAT IS THE ONLINE MARKETING MANAGER CERTIFICATION?

Online Marketing Manager Certification is a knowledge and business building training system for experienced support professionals like you. It has been designed to help you become an ideal client magnet, clearly communicate what makes you different, and why prospects should choose you over anyone else – regardless of price.

Online Marketing Manager Certification™ is a comprehensive certification program that demonstrates expertise, industry commitment and ensures that practitioners are ready to meet the demands of partnering with and supporting high-level online business owners around the globe.

By enhancing professional knowledge in the management of online marketing, Online Marketing Management Certified™ professionals allow their high-level business owners to retain a competitive edge. By setting the OMMC standard, you can be confident that OMMC professionals understand what it takes to successfully deliver online marketing management services effectively and efficiently, while ensuring industry standards and best practices.

WHY CHOOSE ONLINE MARKETING MANAGER CERTIFICATION™?

Online Marketing Manager Certified (OMMC) credentials demonstrate your commitment to the profession and your expertise through certifying education, experience and competency.

Solidify your skill set and face online marketing management projects head-on with Online Marketing Management Certification™. The management of online marketing is a burgeoning field that offers you a number of professional opportunities.

The decision to earn certification of the management of online marketing is important. Today, Online Marketing Practitioners require a comprehensive understanding of quality management systems and sustainable online marketing practices, and a deep and broad knowledge in online marketing.

  • Confidently manage all major areas of online marketing for your clients.
  • Understand all major aspects of online marketing in order to successfully delegate to your team and manage progress and outcomes.
  • Intelligently discuss online marketing with prospective clients.
  • Offer your services and state your high-level rates with confidence and strength.

READY TO GET ALL THE TRAINING YOU NEED IN ONE PLACE?

Attention: Marketing Managers, Copywriters, Social Media Consultants, Web Designers, Virtual Assistants, Online Business Managers, and Other Professional Service Providers

“LEARN HOW TO OPTIMIZE YOUR ONLINE MARKETING EXPERTISE AND FINALLY  START MAKING THE RECURRING REVENUE YOU DESERVE”
IF YOU’RE AT YOUR WIT’S END WITH IFFY UP-AND-DOWN INCOME, THIS LEARNING OPPORTUNITY COULD CHANGE EVERYTHING FOR YOU

If you’ve always wondered how you can break out of the hours-for-dollars scenario as a virtual service provider, there’s never been a better time to fast-track your learning curve so you can get in front of the big players in the online marketing world.

These high-level players aren’t fooling around.

They’ve been looking for years for someone who can take over the marketing aspect of their business. Trouble is, there has never been anyone who knows all.

So they’ve hired several different online marketing specialists; like social media managers, product launch experts, SEO optimizers and content marketers. But with no unifying over-arching marketing plan AND the right person to manage it all from the top down, their marketing efforts end up scattered and they often lose money as a result.

But now, this unique, world-class certification training program is changing all that.

Depending on your dedication, in as little as a couple of months, you’ll learn everything you really need to know about online marketing; the skills, the programs, the knowledge-base, the techniques and tools for tracking metrics, effective team management, business-building strategies, and more.

A 15 MODULE PROGRAM IS FAST-TRACKING?
YES, IT IS. AND HERE’S WHY.

If you consider all the time and money it would take you to find and take separate types of online marketing courses, say for social media, product launches, conversion optimization, branding, affiliates, etc. from different training providers, you’d not only end up dolling out a ton of money, but you’d only have bits and pieces of the puzzle and no way of knowing how to piece them all together into ONE efficient online marketing strategy that could really grow a client’s business the right way over the long term.

By the end of this intensive self-study program, you will be ready to fully and quickly integrate into a client’s business and hit the ground running, which is exactly what your target market is looking for. Plus they are willing to truly invest in this high-level service.

Here are the details.

ONLINE MARKETING MANAGER CERTIFICATION™

Finally, an in-depth program like no other in the online marketing world today.

In fact, we have a number of potential clients who are eagerly waiting to snap up our graduates!

But we’re only taking a limited number of people — people who are serious and committed to taking their business to a whole new level — and putting in the hard work to make it happen.

Brenda Rivas Testimonial
WHY WOULD YOU WANT TO BECOME A CERTIFIED ONLINE MARKETING MANAGER™?

Here are a just a few great reasons. Because you want to…

  • No longer want to be a small fish playing in a sea of providers offering the same thing.
  • Learn high-quality, in-demand skills: there is no other program like it, there really isn’t — and that’s 13 years of experience talking
  • Double or even triple your current rates: no kidding, this is absolutely realistically possible — goodbye tire-kickers and nickel-and-dimers once and for all!
  • Work with a small group of high-quality clients: instead of working with clients who drain your energy while they do little to enhance your bank account — you’ll relish in the kind of clients who really get and appreciate the value you bring
  • Work smarter, not harder: you’ll learn all the strategic systems necessary to make the most out of your time while delivering the WOW factor to your clients
  • Up-level your status in the online world: move from a generalist to a niche-service provider and become an expert — and a much in-demand one at that!
  • Play a bigger game in your professional and personal life: once you have the new skills and knowledge taught in this program you, you’ll be more confident and ready to take risks in both your business and your life

The reality is, online businesses aren’t going anywhere…they all need someone with high-level marketing knowledge and skills to help them stay competitive and achieve ongoing, sustainable success. Even brick and mortar businesses still need help marketing their business online. And that means a very bright future for Certified Online Marketing Managers!

No Fluff!

“FLUFF SHOULD RESIDE WITH THE DUST BUNNIES UNDER YOUR BED.
YOU WON’T FIND IT HERE IN THIS PROGRAM.”

Brenda Violette Testimonial

Remember, there is a really big target market just waiting for new graduates. But you’ll have to prove to these potential clients that you have the right stuff. And the only way to do that is to get this training and certification.

SO, ARE YOU READY TO START A WHOLE NEW ERA IN YOUR BUSINESS — AND YOUR LIFE?

Become a Certified Online Marketing Manager™ and you’ll be in high demand with exciting clients and prospects who will pay well for your services. What’s more, you’ll be one of the professionals that we consistently recommend.

CERTIFIED ONLINE MARKETING MANAGER™ PROGRAM

Module 1

Introduction to Online Marketing Management

In this introductory module, students are introduced to the concept of comprehensive online marketing management and are given an overview including, the types of clients a Certified Online Marketing Manager™ works with, the level they’ll play and the necessary mindset needed to play BIG with their clients, as well as their own business.

Module 2Sales & Marketing Funnels

Students will be provided with a full understanding of sales and marketing funnels and will create a marketing funnel for their own business, as well as sales funnel for a current or past client. 

Module 3Branding, Positioning & Differentiation

Students will learn the correct definition of a brand and effective online branding techniques. They will also be introduced to positioning, differentiation and value propositions, each critical components as the online marketplace becomes more and more crowded. Learn to create brand guides for strength and consistency.

Module 4List Building & Landing Pages

Driving traffic to any website is a key component to generate leads and get exposure for your client’s products and services. Students will learn how to grow opt-in lists, effective lead magnets, building profitable relationships, and how to get recipients to open and read.

Module 5Product Development

In this module, students will be exposed to several different popular product formats, packaging techniques, and fulfillment (how to get it created). They will learn how to pull everything together to assist their clients in creating winning products.

Module 6Product Launch Blueprints

Product launches are delicate processes. Make a misstep, and you could blow the whole thing. Learn what’s working today to attract attention to launches and what methods are converting best. Students will learn: the anatomy of a product launch, effective landing pages, pre-sale launch strategies, back-end sales and one-time-offers, effective sales pages, and will be provided with product launch blueprints to follow with their own clients.

Module 7Content & Social Media Marketing

Watch the most successful entrepreneurs on the web and you’ll notice that they’re consistently distributing content, whether that be through email, their blog, podcasts, special reports, videos, social media, and so on. Students will be provided with a technique to easily come up with dozens of topics – their clients will think they’re magic! 

Module 8Marketing Automation

Have my breakfast spaghetti yarn always hungry or meow loudly just to big cats and i can not lie for paw at your fat belly and spread kitty litter all over house and scamper. Sleep on dog bed, force dog to sleep on floor scamper eat all the power cords. Lies down eat owner’s food.

Module 9Fundamentals: SEO, Mobile Marketing, Conversion Optimization, Web Analytics

The goal of the Fundamentals module is to provide students with a comprehensive overview of online marketing that offers a solid understanding of not only how each discipline works, but how the disciplines work together. By the end of this module, students will be armed with enough information to confidently discuss each of the areas above with clients, consultants and team members.

Module 10Affiliate Marketing

Affiliates are a critical component to many online success stories. In this module, students will learn the difference between an affiliate and a joint venture partner, affiliate programs and software, payment methods and frequency, affiliate center tools and resources and how to find, recruit and motivate great affiliates.

Module 11Joint Venture Partnerships

Joint venture partnerships can literally skyrocket launch and product sales results. Students will discover how to find potential joint venture partners that are closely aligned with your clients’ offerings, how to get the attention of well-connected JVs, and how to manage the relationship.

Module 12Paid Advertising

Facebook Advertising is a staple in many successful businesses today and students will learn how to manage campaigns in this medium. We will also dive into Google, LinkedIn and Twitter advertising for greater visibility.

Module 13Client Planning, Strategy & Management

A large component of being a Certified Online Marketing Manager™ includes partnering with your clients and “driving the marketing bus”. The ability to quickly learn the goals of the business and proactively strategize with the business owner is imperative for planning for growth. Students will learn how to conduct effective planning and strategy meetings, create a helpful Marketing Matrix, foster open client communications. 

Module 14Project & Team Management

Any task that requires some preparation to achieve a successful outcome will be done better with a few project management methods mixed into the process. As a Certified Online Marketing Manager™, effective team management is also a critical skill, as you will not be the “implementer of all things” – rather, an overseer and orchestrator. Students will learn about recruiting the team, recruiting by personality, effective team communications, delegation techniques, collaboration, and obtaining and giving effective feedback.

Module 15Marketing Yourself As A Certified Online Marketing Manager

As a Certified Online Marketing Manager™, your ideal client is a high-level, high-earning business owner who is in growth mode. Marketing yourself to these entrepreneurs calls for more sophisticated strategies. Students will learn these proven techniques, along with where to find these clients and how to connect with them. We’ll also discuss various ways to charge for your services and expertise, with a great emphasis on value versus dollars for hours. We cover: defining your own client avatar, determining your differentiation, your website as a client magnet, effective networking, and rates methods.

Module 16Case Study & Presentation

Students will receive a case study dossier and will be given time to work on their presentations, creating a marketing campaign and strategy to satisfy the client’s objectives. The presentation of the strategy and campaign will be given to OMMC faculty.

graduation cap

Certification will be granted upon successful completion of all modules, assignments and presentation.

Pam IveyA SPECIAL NOTE FROM PAM IVEY, FOUNDER OF THE ONLINE MARKETING MANAGER CERTIFICATION™ PROGRAM

Hello there! I’m Pam Ivey, founder and creator of the Online Marketing Manager Certification program. Like you, I struggled getting the clients I really wanted to work with and the rates I wanted to be charging.

I know how challenging, yet rewarding owning your own business can be and I really want to help you ensure it’s profitable for years to come.

Throughout my entrepreneurial career over the last 16 years, I have grown and evolved from a virtual assistant, to a large multi-VA team owner (earning six-figures when it was virtually unheard of in the industry), to founder and owner of several industry associations, to mentor and coach, to educator and online business consultant.

Along the way, I’ve learned to stay on the cutting edge, which has allowed me to command higher fees and greater respect from my peers, colleagues and clients. I’ve done this through a variety of methods, but nothing stands out more than education.

As a virtual assistant, I began at a rate of $25 per hour and by the time I retired from the field about four years ago, my rates were $65 – $75 per hour, and as high as $125 per hour for special projects — and I was getting them, with a full compliment of clients.

How did I do this?

I continually sought out reputable, in-depth training and learning opportunities to stay up-to-date and build on the knowledge that I’ve acquired over the years in the online world. Then I let my clients (and the online world) know what new services I could provide for them and the rest, as they say, is history…

I’ve been quite successful in the Internet marketing world as well, as I began dabbling in passive income generation early in my years as a small business owner. I quickly added affiliate marketing to the mix and was soon earning the equivalent of a sizable mortgage each month. This prompted me to delve deeper in the online marketing world and do everything possible to master this lucrative avenue.

For several years, I sailed the ocean blue each January with literally hundreds of others on Mike Filsaime’s Internet Marketers Cruise. It’s amazing what you can learn on a cruise ship with a bunch of relaxed, sharing and fun, successful marketers. I’ve also studied with top “gurus” in this space like Ryan Deiss, Frank Kern, Jeff Walker, and Brendon Burchard, and I’ve learned a ton along the way.

Because of my strong online marketing background, I was in high demand by clients seeking support in this very area.

Let me tell you – there aren’t many in the support services field who can offer a comprehensive service in online marketing. They can offer specialties in certain areas — like social media, ecommerce, even launch specialists are popping up here and there, but to understand the full scope of online marketing, the pickings are slim. I know because I was so busy serving clients in this space, that I just couldn’t take on any more and I search high and low for people I could refer them to… and I just couldn’t find them.

So, I woke up one morning and thought, “Dang! I should teach others how to become Online Marketing Managers!”

That was a couple of years ago…

Since then, I’ve been writing and rewriting curriculum, creating templates and compiling resources.

This is not a fluffy, light, easy program. This is a serious, intensive, comprehensive program. One that’s going to teach you how to become a bonafied knowledgeable, able and confident Certified Online Marketing Manager.

The investment will be a stretch for some of you. I get that and I can totally relate to it. I’ve signed up for programs when I wasn’t quite sure how I was going to pay for them. But you know what? Because I applied myself — really took in what I learned and used it in my business as soon as I mastered each new skill, I made more money, and was able to use that extra money to pay for my education. It’s SO important to invest in yourself and your business. Your income will definitely thank you for it.

It’s ok if you just want to be a social media manager, a marketing coordinator or consultant, a virtual assistant, or what have you. You can continue to eke out a living and continue to get lost in a sea of others who offer the same thing. OR… you can step it up, get out of your comfort zone, and learn the ins and outs of becoming a Certified Online Marketing Manager, truly set yourself apart, and command higher fees. In fact, I’ll show you how you can remove the cap on your income altogether!

I’m looking forward to welcoming you into the program.

HERE’S A SUMMARY OF EVERYTHING YOU’LL GET

TRAINING + COMMUNITY
Gives you the knowledge & confidence to pursue and secure high-end clients.
16 Online Marketing Manager Training Modules
Easy-to-Implement Marketing Strategies
Unlimited Access to Bonus Training and Resources
Lifetime Access to the Online Marketing Manager Certification Program

DONE-FOR-YOU RESOURCES
Helps you get it done faster and demolish the learning curve.
Over 25 Easy-to-Use Worksheets and Templates

Handy Checklists to Ensure the Work Is Fully Completed
Easy-to-Follow Launch Plans and Timelines

THAT’S A WHOLE LOT OF MARKETING AWESOME. WOULDN’T YOU AGREE?
Are you ready to turn your business WAY up and work with clients who appreciate you?

THE ONLINE MARKETING MANAGER CERTIFICATION™ PROGRAM INCLUDES THE FOLLOWING + THESE AWESOME BONUSES TOO!

  • Detailed modules covering all major areas of online marketing management
  • Video training modules, templates, scripts and checklists
  • 24/7 access to our training portal (lifetime access)
  • Bonus: 1 Year International Association of Online Marketing Managers Membership ($149 value)
  • Bonus: Additional training, templates and checklists to use at your own pace ($1,000 value)
  • Bonus: Private coaching session with Pam Ivey ($300 value)

Ready to get started?

Apply to become a Certified Online Marketing Manager